The Archives
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Books, Design
Do You Matter?
A solid read that attempts to dissect the success of design centric companies like Apple and Ikea. The authors emphasize ‘design as a process not an event‘ and the (somewhat clunky) idea of ‘customer supply chain management’. The case study on Motorola was interesting. “Motorola doesn’t have a design culture. It has an engineering culture [...]
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Books
37Signals
I love 37Signal’s Getting Real:
A great way to build software is to start out by solving your own problems. You’ll be the target audience and you’ll know what’s important and what’s not. That gives you a great head start on delivering a breakout product.
The key here is understanding that you’re not alone. If you’re [...] -
Books
Armageddon in Retrospect
Well, I’ve worried some about, you know, why write books…why are we teaching people to write books when presidents and senators do not read them, and generals do not read them.
And it’s been the university experience that taught me that there is a very good reason, that you catch people before they become [...]
John Bullard
