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Psychology

Price of Prejudice

02.03.09 | Comment?

America is much more “politically correct” and merit-based than it used to be. Or is it?

Not surprisingly, [subjects] reported that weight was the least important factor in their choice. However, their actual decisions revealed that no other attribute counted more heavily. In fact, they were willing to sacrifice quite a bit to have a thin team-mate. They would trade 11 IQ points—about 50% of the range of IQs available—for a colleague who was suitably slender.

Maybe PC is a veneer, or an attempted quick-fix for deep rooted cultural biases…

When it came to salary, location and holiday, the students’ decisions matched their stated preferences. However, the boss’s sex turned out to be far more important than they said it was (this was true whether a student was male or female). In effect, they were willing to pay a 22% tax on their starting salary to have a male boss.

Economist: Price of Prejudice


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